{"id":76451,"date":"2023-10-05T17:49:00","date_gmt":"2023-10-05T21:49:00","guid":{"rendered":"https:\/\/www.rbcroyalbank.com\/en-ca\/?post_type=rbc_my_money_matter&#038;p=76451"},"modified":"2024-02-02T09:42:01","modified_gmt":"2024-02-02T14:42:01","slug":"his-dad-robbed-a-bank-and-mark-ferrier-turns-the-event-into-a-lifelong-lesson","status":"publish","type":"rbc_my_money_matter","link":"https:\/\/www.rbcroyalbank.com\/en-ca\/my-money-matters\/business\/get-inspired\/business-success-stories\/his-dad-robbed-a-bank-and-mark-ferrier-turns-the-event-into-a-lifelong-lesson\/","title":{"rendered":"His Dad Robbed a Bank, and Mark Ferrier Turns the Event into a Lifelong Lesson"},"content":{"rendered":"<div class=\"wp-block-rbc-single-article-header\">\n\t<section class=\"section-grey cover pad-t-hlf\">\n\t\t<div class=\"section-inner w-half w-mob-full centered-margin cover section-grey pad-tb-0\">\n\t\t\t\t\t\t\t<div class=\"inline-block pill-container pill-taxonomies\">\n\t\t\t\t\t<div class=\"mar-b-hlf mob-mar-b snipe pill is-style-blue-pill\">\n\t\t\t\t\t\t<a class=\"primary-taxonomy\" href=\"https:\/\/www.rbcroyalbank.com\/en-ca\/my-money-matters\/topic\/entrepreneur\/\">\n\t\t\t\t\t\t\t<span>Entrepreneur<\/span>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<h1 class=\"mar-b-hlf mar-t-0 mob-pad-lr-hlf h2 has-black-color\">His Dad Robbed a Bank, and Mark Ferrier Turns the Event into a Lifelong Lesson<\/h1><p class=\"mar-b-0 mob-pad-lr-hlf author-text\">By Diane Amato<\/p>\t\t\t\t\t<div class=\"featured-image-wrapper pos-rel\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"930\" height=\"620\" src=\"https:\/\/www.rbcroyalbank.com\/en-ca\/wp-content\/uploads\/sites\/12\/2023\/10\/New-Project-5.jpg?quality=80\" class=\" cover-image  wp-post-image\" alt=\"His Dad Robbed a Bank, and Mark Ferrier Turns the Event into a Lifelong Lesson\" srcset=\"https:\/\/www.rbcroyalbank.com\/en-ca\/wp-content\/uploads\/sites\/12\/2023\/10\/New-Project-5.jpg 930w, https:\/\/www.rbcroyalbank.com\/en-ca\/wp-content\/uploads\/sites\/12\/2023\/10\/New-Project-5.jpg?resize=300,200 300w, https:\/\/www.rbcroyalbank.com\/en-ca\/wp-content\/uploads\/sites\/12\/2023\/10\/New-Project-5.jpg?resize=768,512 768w\" sizes=\"auto, (max-width: 930px) 100vw, 930px\" \/>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t<\/section>\n\t<div class=\"article mar-t-dbl\">\n\t\t\t\t<section>\n\t\t\t<div class=\"section-inner socials-section\">\n\t\t\t\t<div class=\"top-socials-bar mob-mar-b-hlf\">    <div class=\"social-links mob-mar-b-hlf mob-mar-t-hlf\">\n            <a class=\"social-button-wrapper sharing-custom sharing-email\" href=\"mailto:?subject=His Dad Robbed a Bank, and Mark Ferrier Turns the Event into a Lifelong Lesson &#038;body=Hi, I thought you might be interested in this article from RBC My Money Matters: https:\/\/www.rbcroyalbank.com\/en-ca\/my-money-matters\/business\/get-inspired\/business-success-stories\/his-dad-robbed-a-bank-and-mark-ferrier-turns-the-event-into-a-lifelong-lesson\/\">\n        <img decoding=\"async\" src=\"https:\/\/www.rbcroyalbank.com\/en-ca\/wp-content\/plugins\/rbc-blocks\/assets\/img\/icons\/icon-email.svg\"\n          alt=\"envelope icon\">\n        <span>\n          Email        <\/span>\n      <\/a>\n      <div class=\"social-button-wrapper sharing-copy-wrapper\">\n        <button class=\"sharing-custom sharing-copy\" data-url=\"https:\/\/www.rbcroyalbank.com\/en-ca\/my-money-matters\/business\/get-inspired\/business-success-stories\/his-dad-robbed-a-bank-and-mark-ferrier-turns-the-event-into-a-lifelong-lesson\/\">\n          <img decoding=\"async\"\n            src=\"https:\/\/www.rbcroyalbank.com\/en-ca\/wp-content\/plugins\/rbc-blocks\/assets\/img\/icons\/icon-related.svg\"\n            alt=\"copy icon\">\n          <span id=\"sharing-copyUrl-Label\">\n            Copy URL          <\/span>\n        <\/button>\n        <input type=\"text\" class=\"sharing-copy-text\" aria-labelledby=\"sharing-copyUrl-Label\">\n      <\/div>\n    <\/div>\n  <\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section>\n\t\t\t<div class=\"section-inner w-half w-mob-full centered-margin pad-tb-0 mob-mar-t-hlf mob-mar-b\">\n\t\t\t\t<p class=\"cover-pub-line text-xs mar-b-hlf\">Published October 5, 2023 \u2022 5 Min Read<\/p>\t\t\t<\/div>\n\t\t<\/section>\n\t<\/div>\n<\/div>\n\n\n\n<section class=\"wp-block-rbc-section-block  pos-rel\" style=\"border-radius:0px\">\n<div class=\"wp-block-rbc-section-inner-block  section-inner w-half w-mob-full\" style=\"border-radius:0x\">\n<p>In this episode of <em>Chatter That Matters<\/em>, Mark Ferrier shares his father&#8217;s journey from his comfortable, suburban home to Millhaven Maximum Security prison. Mark chose to erase the stigma of his Dad in prison by reframing what his father did as a mistake, not a failure as a person. Acceptance and permission to make mistakes have become Mark&#8217;s greatest watchwords.<\/p>\n\n\n\n<p>This mindset served Mark&#8217;s 25-year journey of entrepreneurship, creativity and passion well. Mark built several outstanding marketing businesses, all driven by a culture where people have permission to try.<\/p>\n\n\n\n<p>Today, Mark is Co-Founder and Managing Partner of &amp; Capital. He draws upon his experiences to help small business owners in infrastructure services grow their companies while concentrating on the human side of business.<\/p>\n\n\n\n<p>Hear Mark&#8217;s remarkable journey, his views on what it takes to be a great entrepreneur, and what he believes Canada needs more of to be great.<\/p>\n\n\n\n<p><strong>Listen now to<\/strong> hear Mark\u2019s story, his insights and advice for entrepreneurs.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide wide\" \/>\n\n\n\n<p><iframe loading=\"lazy\" style=\"border: none\" title=\"Libsyn Player\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/28215926\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/000000\/\" width=\"100%\" height=\"90\" scrolling=\"no\"><\/iframe><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide wide\" \/>\n\n\n\n<p>In Mark\u2019s recount of his fascinating journey, he shares key takeaways that can help other entrepreneurs find both success and purpose.<\/p>\n\n\n\n<p>5 key takeaways from Mark Ferrier:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1)\u201cThere is a difference between a failure and a mistake.\u201d<\/h2>\n\n\n\n<p>When Mark Ferrier\u2019s father robbed a bank, seeing it as one of two options to solve mounting financial pressures, he made what Mark calls a \u201chorrific mistake. But I think suicide in his world was a failure.\u201d This was the first situation where Mark realized that in life, there is a difference between a mistake and a failure.<\/p>\n\n\n\n<p>\u201cBecause of my dad\u2019s experience, I think in some ways I\u2019m more comfortable making mistakes than a lot of people \u2013 and owning up to mistakes and making sure those mistakes don\u2019t turn into failures by letting them harbour too long.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2) \u201cLet your humanity show.\u201d<\/h2>\n\n\n\n<p>While pursuing his MBA at Harvard, Mark was part of a study group, made up of entrepreneurs and business owners from around the world. One night, the group members began sharing their personal stories and for the first time, Mark shared his own experience. He reveals that in discussing the story of his father, it humanized him, with almost a superpower of confidence that hadn\u2019t been there for the first 20 years of his career. \u201cWhen you share some of your scars from the past, it connects people. I think sharing [my story] to people and watching the human energy that came back has been the greatest gift my dad gave me.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3)\u201cValues matter.\u201d<\/h2>\n\n\n\n<p>Over the course of his career, Mark has realized his true passion is in unlocking growth in businesses by unlocking the power of people. With his current business, &amp;Capital, his firm invests in businesses by taking a capital-second approach, focusing on partnering with founders who care about more than capital. \u201cThey care about legacy, they care about their customers, they care about the communities in which their employees have jobs in and pay taxes.\u201d<\/p>\n\n\n\n<p>When this is the case, Mark and his team can focus on values over value \u2013 \u201cwe go invest in businesses with like-minded founders and keep those businesses running for the future. We don\u2019t bring investors in to flip companies in five to seven years \u2013 we take a permanency view that these businesses need to be in the economy for the next 50 years.\u201d&nbsp; With this approach, Mark has found his true purpose and passion in business and is running a venture that gives him fulfillment and pride.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4) \u201cTo be an entrepreneur in the future, you have to be different.\u201d<\/h2>\n\n\n\n<p>At &amp;Capital, Mark and his team believe in a value \u201ccreation\u201d model as opposed to a value \u201ccapture\u201d model, which is common with traditional private equity firms. \u201cThe question is how do you grow the business, not how do you cut costs in the business,\u201d he says. He urges new entrepreneurs to build a structure that doesn\u2019t come out of an MBA playbook but rather to build a value creation playbook that prioritizes the values of a business, empowers people and unlocks culture.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5) \u201cFor Canada to be a global economic leader, we need a shift in attitude \u2013 and more creativity.\u201d<\/h2>\n\n\n\n<p>Like Tony Chapman, Mark Ferrier is passionate about building Canada to be the greatest place on earth \u2013 and both feel there is work to do. When asked what the country needs to get there, Mark believes mindset is key. \u201cWe\u2019ve got to start with the attitude that we don\u2019t want to be number three or four, we\u2019ve got to start believing in our entrepreneurs and our communities. Our businesses can be number one, they can be leaders \u2013 to do that, we need to play for the title.\u201d<\/p>\n\n\n\n<p>On top of that, he feels entrepreneurs, financial institutions and governments need more creativity. \u201cWe need a lot more creativity in how we problem solve and how we think about business structures. We need to break some paradigms.\u201d<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide wide\" \/>\n\n\n\n<p>Marketing Hall of Legends and Canadian Marketing and PR Hall of Fame inductee Tony Chapman hosts <em>Chatter That Matters<\/em>. Each week, Tony shares a story of someone who overcomes circumstances to chase their dreams and change their world and ours for the better.<\/p>\n\n\n\n<p>Positivity and possibility to counter the negativity and the growing sense of impossibility.<\/p>\n\n\n\n<p>Download and subscribe to <em>Chatter That Matters<\/em> wherever you get your podcasts, or click here: <a href=\"https:\/\/www.chatterthatmatters.ca\/podcasts-and-radio\" data-dig-id=\"LP-26423-de50c5b1\" data-dig-label=\"chatterthatmatters.ca\/podcasts-and-radio\" data-dig-action=\"link click\" data-dig-category=\"LP\" class=\"rbc-link-format\">https:\/\/www.chatterthatmatters.ca\/podcasts-and-radio<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-rbc-rbc-default-collapsible\"><p><button class=\"collapse-toggle collapsed\" data-target=\"#collapse834a1009\" data-toggle=\"collapse\" aria-expanded=\"false\" aria-controls=\"collapse834a1009\" data-dig-id=\"LP-57738-834a1009\" data-dig-category=\"LP\" data-dig-action=\"accordion closed\" action-closed=\"accordion closed\" action-opened=\"accordion open\" data-dig-label=\"Things our lawyers want you to know\"><span>Things our lawyers want you to know<\/span><span>Things our lawyers want you to know<\/span><\/button><\/p><div class=\"collapse-content collapse\" id=\"collapse834a1009\">\n<div class=\"wp-block-rbc-collapsible-inner-block collapse-inner\">\n<p>This article is intended as general information only and is not to be relied upon as constituting legal, financial or other professional advice. A professional advisor should be consulted regarding your specific situation. Information presented is believed to be factual and up-to-date but we do not guarantee its accuracy and it should not be regarded as a complete analysis of the subjects discussed. All expressions of opinion reflect the judgment of the authors as of the date of publication and are subject to change. No endorsement of any third parties or their advice, opinions, information, products or services is expressly given or implied by Royal Bank of Canada or any of its affiliates.<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\t\n\t<div class=\"wp-block-tk-spacer id-0a43207d-c469-4ac7-b4f2-e11585f21811\" aria-hidden=\"true\"><\/div>\n\t\n\n\n<p class=\"has-text-align-center h5 mar-b\"><strong>Share This Article<\/strong><\/p>\n\n\n\n\t\t<div class=\"socials-block\">\n\t\t\t    <div class=\"social-links mob-mar-b-hlf mob-mar-t-hlf\">\n            <a class=\"social-button-wrapper sharing-custom sharing-email\" href=\"mailto:?subject=His Dad Robbed a Bank, and Mark Ferrier Turns the Event into a Lifelong Lesson &#038;body=Hi, I thought you might be interested in this article from RBC My Money Matters: https:\/\/www.rbcroyalbank.com\/en-ca\/my-money-matters\/business\/get-inspired\/business-success-stories\/his-dad-robbed-a-bank-and-mark-ferrier-turns-the-event-into-a-lifelong-lesson\/\">\n        <img decoding=\"async\" src=\"https:\/\/www.rbcroyalbank.com\/en-ca\/wp-content\/plugins\/rbc-blocks\/assets\/img\/icons\/icon-email.svg\"\n          alt=\"envelope icon\">\n        <span>\n          Email        <\/span>\n      <\/a>\n      <div class=\"social-button-wrapper sharing-copy-wrapper\">\n        <button class=\"sharing-custom sharing-copy\" data-url=\"https:\/\/www.rbcroyalbank.com\/en-ca\/my-money-matters\/business\/get-inspired\/business-success-stories\/his-dad-robbed-a-bank-and-mark-ferrier-turns-the-event-into-a-lifelong-lesson\/\">\n          <img decoding=\"async\"\n            src=\"https:\/\/www.rbcroyalbank.com\/en-ca\/wp-content\/plugins\/rbc-blocks\/assets\/img\/icons\/icon-related.svg\"\n            alt=\"copy icon\">\n          <span id=\"sharing-copyUrl-Label\">\n            Copy URL          <\/span>\n        <\/button>\n        <input type=\"text\" class=\"sharing-copy-text\" aria-labelledby=\"sharing-copyUrl-Label\">\n      <\/div>\n    <\/div>\n  \t\t<\/div>\n\n\t\t\n\n\t\n\t<div class=\"wp-block-tk-spacer id-ce913cb8-4094-4447-992e-f78e4bc7cdbe\" aria-hidden=\"true\"><\/div>\n\t\n\n\n\t\t\t<div class=\"wp-block-rbc-single-post-topics related-topics-links\">\n\t\t\t\t<p class=\"h5 mar-r-hlf\">Topics:<\/p>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.rbcroyalbank.com\/en-ca\/my-money-matters\/topic\/entrepreneur\/\" class=\"btn topic mar-t-0 mar-r-qtr mar-b-hlf\">Entrepreneur<\/a>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.rbcroyalbank.com\/en-ca\/my-money-matters\/topic\/ideas-and-insights\/\" class=\"btn topic mar-t-0 mar-r-qtr mar-b-hlf\">Ideas and Insights<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-rbc-section-block  pos-rel mob-pad-t-dbl\" style=\"border-radius:0px\">\n<div class=\"wp-block-rbc-section-inner-block  section-inner\" style=\"border-radius:0x\">\n<h2 class=\"wp-block-heading mar-b mob-mar-b-dbl mar-t-0\" id=\"h-read-this-next\">Read This Next<\/h2>\n\n\n\t\t\t<div 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