{"id":6805,"date":"2021-09-10T00:00:00","date_gmt":"2021-09-10T00:00:00","guid":{"rendered":""},"modified":"2024-03-07T16:29:13","modified_gmt":"2024-03-07T16:29:13","slug":"faire-le-bien-a-chaque-appel-raison-detre-de-lentreprise-surecall-de-desiree-bombenon","status":"publish","type":"rbc_my_money_matter","link":"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/entreprises\/inspiration\/temoignages-de-reussite-en-affaires\/faire-le-bien-a-chaque-appel-raison-detre-de-lentreprise-surecall-de-desiree-bombenon\/","title":{"rendered":"Faire le bien \u00e0 chaque appel : raison d&rsquo;\u00eatre de l&rsquo;entreprise SureCall de Desir\u00e9e Bombenon"},"content":{"rendered":"<div class=\"wp-block-rbc-single-article-header\">\n\t<section class=\"section-grey cover pad-t-hlf\">\n\t\t<div class=\"section-inner w-half w-mob-full centered-margin cover section-grey pad-tb-0\">\n\t\t\t\t\t\t\t<div class=\"inline-block pill-container pill-taxonomies\">\n\t\t\t\t\t<div class=\"mar-b-hlf mob-mar-b snipe pill is-style-blue-pill\">\n\t\t\t\t\t\t<a class=\"primary-taxonomy\" href=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/sujets\/entrepreneur\/\">\n\t\t\t\t\t\t\t<span>Entrepreneur<\/span>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<h1 class=\"mar-b-hlf mar-t-0 mob-pad-lr-hlf h2 has-black-color\">Faire le bien \u00e0 chaque appel : raison d&rsquo;\u00eatre de l&rsquo;entreprise SureCall de Desir\u00e9e Bombenon<\/h1><p class=\"mar-b-0 mob-pad-lr-hlf author-text\">By Diane Amato<\/p>\t\t\t\t\t<div class=\"featured-image-wrapper pos-rel\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"930\" height=\"620\" src=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2023\/09\/Thumbnail-default-279.jpg?quality=80\" class=\" cover-image  wp-post-image\" alt=\"\" srcset=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2023\/09\/Thumbnail-default-279.jpg 930w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2023\/09\/Thumbnail-default-279.jpg?resize=300,200 300w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2023\/09\/Thumbnail-default-279.jpg?resize=768,512 768w\" sizes=\"auto, (max-width: 930px) 100vw, 930px\" \/>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t<\/section>\n\t<div class=\"article mar-t-dbl\">\n\t\t\t\t<section>\n\t\t\t<div class=\"section-inner socials-section\">\n\t\t\t\t<div class=\"top-socials-bar mob-mar-b-hlf\">    <div class=\"social-links mob-mar-b-hlf mob-mar-t-hlf\">\n            <a class=\"social-button-wrapper sharing-custom sharing-email\" href=\"mailto:?subject=Faire le bien \u00e0 chaque appel : raison d&rsquo;\u00eatre de l&rsquo;entreprise SureCall de Desir\u00e9e Bombenon &#038;body=Bonjour, je pensais que cet article de RBC Mes finances d\u2019abord pourrait vous int\u00e9resser: https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/entreprises\/inspiration\/temoignages-de-reussite-en-affaires\/faire-le-bien-a-chaque-appel-raison-detre-de-lentreprise-surecall-de-desiree-bombenon\/\">\n        <img decoding=\"async\" src=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/plugins\/rbc-blocks\/assets\/img\/icons\/icon-email.svg\"\n          alt=\"envelope icon\">\n        <span>\n          Courriel        <\/span>\n      <\/a>\n      <div class=\"social-button-wrapper sharing-copy-wrapper\">\n        <button class=\"sharing-custom sharing-copy\" data-url=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/entreprises\/inspiration\/temoignages-de-reussite-en-affaires\/faire-le-bien-a-chaque-appel-raison-detre-de-lentreprise-surecall-de-desiree-bombenon\/\">\n          <img decoding=\"async\"\n            src=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/plugins\/rbc-blocks\/assets\/img\/icons\/icon-related.svg\"\n            alt=\"copy icon\">\n          <span id=\"sharing-copyUrl-Label\">\n            Copier l\u2019URL          <\/span>\n        <\/button>\n        <input type=\"text\" class=\"sharing-copy-text\" aria-labelledby=\"sharing-copyUrl-Label\">\n      <\/div>\n    <\/div>\n  <\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section>\n\t\t\t<div class=\"section-inner w-half w-mob-full centered-margin pad-tb-0 mob-mar-t-hlf mob-mar-b\">\n\t\t\t\t<p class=\"cover-pub-line text-xs mar-b-hlf\">Published 10 septembre 2021 \u2022 7 min de lecture<\/p>\t\t\t<\/div>\n\t\t<\/section>\n\t<\/div>\n<\/div>\n\n\n\n<section class=\"wp-block-rbc-section-block  pos-rel\" style=\"border-radius:0px\">\n<div class=\"wp-block-rbc-section-inner-block  section-inner w-half w-mob-full\" style=\"border-radius:0x\">\n<p><a href=\"https:\/\/surecallcc.com\/home\">SureCall<\/a> a \u00e9t\u00e9 fond\u00e9e par Desir\u00e9e Bombenon, laur\u00e9ate du prix Dynamisme RBC 2020, qui lui a \u00e9t\u00e9 d\u00e9cern\u00e9 \u00e0 la fin de l&rsquo;ann\u00e9e derni\u00e8re dans le cadre des Prix canadiens de l&rsquo;entrepreneuriat f\u00e9minin (PCEF).<\/p>\n\n\n\n<p>Alors \u00e9tudiante \u00e0 l&rsquo;Universit\u00e9 de Calgary, M<sup>me<\/sup> Bombenon s&rsquo;est jointe au service de r\u00e9partition de Page Direct, une entreprise de t\u00e9l\u00e9avertissement et de t\u00e9l\u00e9communications de Calgary, o\u00f9 elle \u00e9tait charg\u00e9e de r\u00e9diger des messages pour les t\u00e9l\u00e9avertisseurs. Devant la mont\u00e9e des services de t\u00e9l\u00e9phonie cellulaire, l&rsquo;entreprise a vendu ses actifs de t\u00e9l\u00e9avertissement \u0096 sous la direction de M<sup>me<\/sup> Bombenon \u0096 pour devenir un service de r\u00e9ponse t\u00e9l\u00e9phonique apr\u00e8s les heures d&rsquo;ouverture. Au fil de l&rsquo;expansion et de l&rsquo;\u00e9volution de l&rsquo;entreprise, M<sup>me<\/sup> Bombenon ressentait le besoin d&rsquo;en faire plus sur le plan de la gouvernance sociale et environnementale. Ses id\u00e9es n&rsquo;ayant pas fait l&rsquo;unanimit\u00e9, elle a pris quelques ann\u00e9es pour r\u00e9fl\u00e9chir \u00e0 la fa\u00e7on dont elle pourrait cr\u00e9er une valeur r\u00e9elle pour l&rsquo;organisation et l&rsquo;\u00e9quipe.<\/p>\n\n\n\n<p>Elle a ensuite r\u00e9int\u00e9gr\u00e9 l&rsquo;entreprise en tant que partenaire, chang\u00e9 sa d\u00e9nomination pour SureCall Contact Centres Ltd., d\u00e9velopp\u00e9 une nouvelle offre de services personnalis\u00e9s et fait plus de place \u00e0 la consultation dans le r\u00f4le du personnel de premi\u00e8re ligne. \u00ab Je voulais que mon retour s&rsquo;accompagne de changements organisationnels d\u00e9finis par une raison d&rsquo;\u00eatre et des valeurs. \u00bb<\/p>\n\n\n\n<p>M<sup>me<\/sup> Bombenon a ainsi contribu\u00e9 \u00e0 b\u00e2tir un meilleur environnement de travail ax\u00e9 sur le sentiment d&rsquo;accomplissement, la valorisation et l&rsquo;engagement dans une mission qui d\u00e9passe les propres int\u00e9r\u00eats des employ\u00e9s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un processus de recrutement non conventionnel<b><\/b><\/h2>\n\n\n\n<p>Pour cr\u00e9er une entreprise diff\u00e9rente, M<sup>me<\/sup> Bombenon a reconnu la n\u00e9cessit\u00e9 d&rsquo;\u00e9tablir un processus d&#8217;embauche diff\u00e9rent, particuli\u00e8rement dans le secteur des centres d&rsquo;appels o\u00f9 le taux de roulement du personnel de premi\u00e8re ligne est \u00e9lev\u00e9. Il s&rsquo;agissait notamment d&rsquo;\u00e9viter les biais inconscients dans l&#8217;embauche, et plut\u00f4t d&rsquo;\u00e9valuer les candidats en fonction de leur adh\u00e9sion aux valeurs et \u00e0 la culture de l&rsquo;entreprise.<\/p>\n\n\n\n<p>\u00ab Nous avons une fa\u00e7on tr\u00e8s diff\u00e9rente de recruter et d&#8217;embaucher, explique Desir\u00e9e Bombenon. Nous ne demandons aucun curriculum vit\u00e6 et ne menons aucun processus d&rsquo;entrevue. Nous ne nous int\u00e9ressons pas au rendement pass\u00e9 d&rsquo;un candidat \u0096 nous nous int\u00e9ressons seulement \u00e0 son potentiel futur. \u00bb<\/p>\n\n\n\n<p>Au lieu de s&rsquo;en remettre \u00e0 un processus de recrutement traditionnel, un candidat remplit un profil qui correspond aux valeurs et \u00e0 la culture de l&rsquo;entreprise. S&rsquo;il obtient une note de 85 ou plus, il a de fortes chances d&rsquo;\u00eatre embauch\u00e9. Il s&rsquo;agit d&rsquo;un processus qui se traduit par une main-d&rsquo;\u0153uvre diversifi\u00e9e et inclusive, puisque les candidats n&rsquo;ont pas \u00e0 indiquer leurs sexe, orientation sexuelle, race et religion.<\/p>\n\n\n\n<p>\u00ab Il n&rsquo;y a pas plus diversifi\u00e9 que notre \u00e9quipe, souligne M<sup>me<\/sup> Bombenon. Pour retenir notre attention, les candidats doivent partager les valeurs, la culture, les croyances et la philosophie de notre organisation. \u00bb<\/p>\n\n\n\n<p>Une fois embauch\u00e9s, les nouveaux employ\u00e9s suivent un programme complet d&rsquo;int\u00e9gration ax\u00e9 sur les valeurs et la culture de l&rsquo;entreprise. \u00ab Nous passons \u00e9norm\u00e9ment de temps \u00e0 parler de notre identit\u00e9, de notre culture et de ce que nous tentons de faire en tant qu&rsquo;organisation, d&rsquo;ajouter M<sup>me<\/sup> Bombenon. Nous parlons des avantages de se d\u00e9vouer pour la collectivit\u00e9 et nous nous attendons \u00e0 ce que les employ\u00e9s adh\u00e8rent \u00e0 notre vision et \u00e0 nos objectifs globaux. \u00bb Ce n&rsquo;est qu&rsquo;apr\u00e8s ce processus que le candidat d\u00e9couvre les r\u00f4les vacants et les aptitudes qu&rsquo;ils requi\u00e8rent. On \u00e9value ensuite ce qui lui conviendrait le mieux en tant qu&rsquo;individu.<\/p>\n\n\n\n<p>Ce processus d&#8217;embauche unique en son genre entra\u00eene un faible taux de roulement, ce que M<sup>me<\/sup> Bombenon attribue \u00e0 la responsabilit\u00e9 et au lien qui unit les employ\u00e9s \u00e0 l&rsquo;entreprise. \u00ab Ils font le choix de travailler ici. Ils ressentent une r\u00e9elle motivation \u00e0 faire leurs preuves. \u00bb<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un engagement profond envers la gouvernance sociale et environnementale<b><\/b><\/h2>\n\n\n\n<p>Quand Desir\u00e9e Bombenon a r\u00e9invent\u00e9 SureCall, elle tenait \u00e0 constituer une formidable force au service du bien \u0096 non seulement pour ses employ\u00e9s, mais aussi pour la plan\u00e8te et les communaut\u00e9s.<\/p>\n\n\n\n<p>En 2019, l&rsquo;entreprise a obtenu la certification Entreprise B, ce qui a couronn\u00e9 les efforts de son \u00e9quipe. \u00ab Nous avions d\u00e9j\u00e0 des processus en place, mais il a fallu plus de huit mois de travail acharn\u00e9 pour obtenir la certification Entreprise B \u00bb, dit M<sup>me<\/sup> Bombenon. L&rsquo;entreprise respecte donc les normes les plus \u00e9lev\u00e9es en mati\u00e8re de performance environnementale et sociale et, selon le <a href=\"https:\/\/bcorporation.net\/\">site Web de Certified B Corporation<\/a>, est l\u00e9galement tenue d&rsquo;examiner l&rsquo;impact de ses d\u00e9cisions sur ses travailleurs, clients et fournisseurs, ainsi que sur la collectivit\u00e9 et l&rsquo;environnement.<\/p>\n\n\n\n<p>\u00ab \u00catre certifi\u00e9 Entreprise B signifie notamment que nous incarnons les valeurs de B Corp, maintenons un milieu de travail sans papier, veillons \u00e0 ce que nos processus d&#8217;embauche respectent les normes de diversit\u00e9 et d&rsquo;inclusion, mettons sur pied des programmes de recyclage et de compostage au bureau et avons recours \u00e0 des fournisseurs \u00e9thiques. \u00bb<\/p>\n\n\n\n<p>De plus, SureCall a \u00e9t\u00e9 nomm\u00e9e dans la liste Best For the World\u0099 2021 de B Lab Global pour sa performance exemplaire, en particulier pour son engagement communautaire. En fait, SureCall est dans le peloton de t\u00eate des entreprises certifi\u00e9es B Corp (tranche sup\u00e9rieure de 5 %) dans le volet pratiques commerciales durables.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Faire le bien \u00e0 chaque appel<\/h2>\n\n\n\n<p>Le souci de contribuer au bien-\u00eatre d&rsquo;autrui fait partie int\u00e9grante de la culture de SureCall. Gr\u00e2ce \u00e0 deux programmes \u00e0 forte incidence, l&rsquo;entreprise a une r\u00e9elle incidence sur la vie de bien des gens.<\/p>\n\n\n\n<p>Son programme Good Call\u0099, lanc\u00e9 en 2016 comme initiative locale, vise \u00e0 aider les organismes sans but lucratif et les organismes de bienfaisance locaux. Il s&rsquo;est depuis transform\u00e9 en un programme plus r\u00e9fl\u00e9chi, contribuant au financement de projets nationaux et internationaux. \u00ab Nous versons 2 % de notre chiffre d&rsquo;affaires au programme, m\u00eame si l&rsquo;entreprise n&rsquo;est pas rentable. Les projets peuvent donc aller de l&rsquo;avant quoi qu&rsquo;il arrive. C&rsquo;est une v\u00e9ritable source de motivation pour l&rsquo;\u00e9quipe. \u00bb Le mod\u00e8le permet \u00e9galement d&rsquo;acqu\u00e9rir et de fid\u00e9liser les clients, car ces derniers savent que 2 % de leur facture contribue directement \u00e0 des causes locales et mondiales.<\/p>\n\n\n\n<p>Aussi, le programme Hero Girls\u0099 de SureCall vise \u00e0 \u00e9duquer et \u00e0 autonomiser les filles de communaut\u00e9s mal desservies. Mis sur pied par M<sup>me<\/sup> Bombenon dans le cadre de l&rsquo;Advanced Leadership Initiative de l&rsquo;Universit\u00e9 Harvard, le programme soutient plus de 100 filles par ann\u00e9e gr\u00e2ce \u00e0 des bourses d&rsquo;\u00e9tudes et \u00e0 des programmes de mentorat et d&rsquo;entrepreneuriat qui visent \u00e0 d\u00e9velopper les aptitudes en leadership des filles, \u00e0 les amener \u00e0 contribuer \u00e0 leur collectivit\u00e9 et \u00e0 accro\u00eetre leur sentiment d&rsquo;autoefficacit\u00e9. \u00ab Certaines de ces jeunes filles ont lanc\u00e9 des projets novateurs dans leurs villages que nul n&rsquo;aurait cru possibles \u00bb, conclut M<sup>me<\/sup> Bombenon. Chaque appel que l&rsquo;\u00e9quipe de SureCall re\u00e7oit contribue \u00e0 cette importante cause, c&rsquo;est pourquoi l&rsquo;\u00e9quipe estime qu&rsquo;elle fait le bien \u00e0 chaque appel.<\/p>\n\n\n\n<p>\u00c0 titre de laur\u00e9ate du prix Dynamisme RBC des <a href=\"https:\/\/www.womenofinfluence.ca\/rbc-cwea-fr\/\">Prix canadiens de l&rsquo;entrepreneuriat f\u00e9minin RBC 2020<\/a>, Desir\u00e9e Bombenon transforme le secteur des centres d&rsquo;appels et ouvre la voie \u00e0 des initiatives d&#8217;embauche et de renforcement \u00e9quitables et impartiales qui comptent pour les collectivit\u00e9s, ses employ\u00e9s et ses clients.<\/p>\n\n\n\n<div class=\"wp-block-rbc-rbc-default-collapsible\"><p><button class=\"collapse-toggle collapsed\" data-target=\"#collapse942faa40\" data-toggle=\"collapse\" aria-expanded=\"false\" aria-controls=\"collapse942faa40\" data-dig-id=\"LP-32776-942faa40\" data-dig-category=\"LP\" data-dig-action=\"accordion closed\" action-closed=\"accordion closed\" action-opened=\"accordion open\" data-dig-label=\"Un mot de nos avocats\"><span>Un mot de nos avocats<\/span><span>Un mot de nos avocats<\/span><\/button><\/p><div class=\"collapse-content collapse\" id=\"collapse942faa40\">\n<div class=\"wp-block-rbc-collapsible-inner-block collapse-inner\">\n<p>Le pr\u00e9sent article vise \u00e0 offrir des renseignements g\u00e9n\u00e9raux seulement et n\u2019a pas pour objet de fournir des conseils juridiques ou financiers, ni d\u2019autres conseils professionnels. Veuillez consulter un conseiller professionnel en ce qui concerne votre situation particuli\u00e8re. Les renseignements pr\u00e9sent\u00e9s sont r\u00e9put\u00e9s \u00eatre factuels et \u00e0 jour, mais nous ne garantissons pas leur exactitude et ils ne doivent pas \u00eatre consid\u00e9r\u00e9s comme une analyse exhaustive des sujets abord\u00e9s. Les opinions exprim\u00e9es refl\u00e8tent le jugement des auteurs \u00e0 la date de publication et peuvent changer. La Banque Royale du Canada et ses entit\u00e9s ne font pas la promotion, ni explicitement ni implicitement, des conseils, des avis, des renseignements, des produits ou des services de tiers.<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n<p class=\"has-text-align-center h5 mar-b\"><strong>Partager cet article<\/strong><\/p>\n\n\n\n\t\t<div class=\"socials-block\">\n\t\t\t    <div class=\"social-links mob-mar-b-hlf mob-mar-t-hlf\">\n            <a class=\"social-button-wrapper sharing-custom sharing-email\" href=\"mailto:?subject=Faire le bien \u00e0 chaque appel : raison d&rsquo;\u00eatre de l&rsquo;entreprise SureCall de Desir\u00e9e Bombenon &#038;body=Bonjour, je pensais que cet article de RBC Mes finances d\u2019abord pourrait vous int\u00e9resser: https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/entreprises\/inspiration\/temoignages-de-reussite-en-affaires\/faire-le-bien-a-chaque-appel-raison-detre-de-lentreprise-surecall-de-desiree-bombenon\/\">\n        <img decoding=\"async\" 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<\/div>\n  \t\t<\/div>\n\n\t\t\n\n\t\n\t<div class=\"wp-block-tk-spacer id-83021cb4-70a8-4cc1-987f-423759defa21\" aria-hidden=\"true\"><\/div>\n\t\n\n\n\t\t\t<div class=\"wp-block-rbc-single-post-topics related-topics-links\">\n\t\t\t\t<p class=\"h5 mar-r-hlf\">Topics:<\/p>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/sujets\/communaute\/\" class=\"btn topic mar-t-0 mar-r-qtr mar-b-hlf\">Communaut\u00e9<\/a>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/sujets\/entrepreneur\/\" class=\"btn topic mar-t-0 mar-r-qtr mar-b-hlf\">Entrepreneur<\/a>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/sujets\/esg\/\" class=\"btn topic mar-t-0 mar-r-qtr mar-b-hlf\">ESG<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-rbc-section-block  pos-rel mob-pad-t-dbl\" style=\"border-radius:0px\">\n<div class=\"wp-block-rbc-section-inner-block  section-inner\" style=\"border-radius:0x\">\n<h2 class=\"wp-block-heading mar-b mob-mar-b-dbl mar-t-0\" id=\"h-a-lire-ensuite\">\u00c0 lire ensuite<\/h2>\n\n\n\t\t\t<div class=\"related-posts-type-2\">\n\t\t\t\t<div class=\"related-post-list\">\n\t\t\t\t\t<ul class=\"grid-wpr eh-wpr\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class= 'grid-one-third grid-tb-full grid-mob-full mar-b'>\n\t\t\t\t\t\t\t\t\t\t<article class=\"col-wpr mar-b-0 mar-r-0 mar-l-0\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"postcard-img-ctr post-card-image col-md-12 col-xs-6 mob-mar-b-0 pad-l-0\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/Photo-for-article.jpg?quality=80&amp;w=1024\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Jeff Lacroy, Vive Crop\" srcset=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/Photo-for-article.jpg 5240w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/Photo-for-article.jpg?resize=300,225 300w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/Photo-for-article.jpg?resize=768,576 768w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/Photo-for-article.jpg?resize=1024,768 1024w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/Photo-for-article.jpg?resize=1536,1152 1536w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/Photo-for-article.jpg?resize=2048,1536 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"card-details mob-mar-b-0 mob-mar-t-0 pad-r-0 col-md-12 col-xs-6\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"primary-taxonomy primary-link\" href=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/entreprises\/inspiration\/temoignages-de-reussite-en-affaires\/\">\n\t\t\t\t\t\tT\u00e9moignages de r\u00e9ussite en affaires\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/entreprises\/inspiration\/temoignages-de-reussite-en-affaires\/la-strategie-de-vive-crop-pour-percer-dans-de-nouveaux-marches\/\" class=\"card-title h4 mar-t-0\">Les affaires au-del\u00e0 des fronti\u00e8res\u00a0: la strat\u00e9gie de Vive Crop pour percer dans de nouveaux march\u00e9s<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class= 'grid-one-third grid-tb-full grid-mob-full mar-b'>\n\t\t\t\t\t\t\t\t\t\t<article class=\"col-wpr mar-b-0 mar-r-0 mar-l-0\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"postcard-img-ctr post-card-image col-md-12 col-xs-6 mob-mar-b-0 pad-l-0\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/East-Mountain-Forest-Products.png?quality=80&amp;w=1024\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Phil Hsieh, Produits forestiers d&#039;East Mountain\" srcset=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/East-Mountain-Forest-Products.png 1280w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/East-Mountain-Forest-Products.png?resize=300,169 300w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/East-Mountain-Forest-Products.png?resize=768,432 768w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/East-Mountain-Forest-Products.png?resize=1024,576 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"card-details mob-mar-b-0 mob-mar-t-0 pad-r-0 col-md-12 col-xs-6\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"primary-taxonomy primary-link\" href=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/entreprises\/inspiration\/temoignages-de-reussite-en-affaires\/\">\n\t\t\t\t\t\tT\u00e9moignages de r\u00e9ussite en affaires\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/entreprises\/inspiration\/temoignages-de-reussite-en-affaires\/east-mountain-forest-products-batit-une-entreprise-mondiale-grace-a-des-partenariats-de-confiance\/\" class=\"card-title h4 mar-t-0\">Des affaires au-del\u00e0 des fronti\u00e8res\u00a0: East Mountain Forest Products b\u00e2tit une entreprise mondiale gr\u00e2ce \u00e0 des partenariats de confiance<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class= 'grid-one-third grid-tb-full grid-mob-full mar-b'>\n\t\t\t\t\t\t\t\t\t\t<article class=\"col-wpr mar-b-0 mar-r-0 mar-l-0\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"postcard-img-ctr post-card-image col-md-12 col-xs-6 mob-mar-b-0 pad-l-0\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/OSI-Maritme.jpg?quality=80&amp;w=1024\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"OSI Maritme Jim Girard\" srcset=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/OSI-Maritme.jpg 3456w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/OSI-Maritme.jpg?resize=300,200 300w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/OSI-Maritme.jpg?resize=768,512 768w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/OSI-Maritme.jpg?resize=1024,683 1024w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/OSI-Maritme.jpg?resize=1536,1024 1536w, https:\/\/www.rbcroyalbank.com\/fr-ca\/wp-content\/uploads\/sites\/13\/2026\/04\/OSI-Maritme.jpg?resize=2048,1365 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"card-details mob-mar-b-0 mob-mar-t-0 pad-r-0 col-md-12 col-xs-6\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"primary-taxonomy primary-link\" href=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/entreprises\/inspiration\/temoignages-de-reussite-en-affaires\/\">\n\t\t\t\t\t\tT\u00e9moignages de r\u00e9ussite en affaires\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.rbcroyalbank.com\/fr-ca\/mes-finances-dabord\/entreprises\/inspiration\/temoignages-de-reussite-en-affaires\/comment-osi-maritime-systems-sest-deployee-au-dela-des-cotes-canadiennes-aupres-de-plus-de-25-marines-nationales-dans-le-monde\/\" class=\"card-title h4 mar-t-0\">Tracer le cap \u00e0 l\u2019\u00e9chelle mondiale\u00a0: Comment OSI Maritime Systems s\u2019est d\u00e9ploy\u00e9e au-del\u00e0 des c\u00f4tes canadiennes aupr\u00e8s de plus de 25\u00a0marines nationales dans le monde<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n<\/section>\n<style class=\"advgb-styles-renderer\">\n\t\t.wp-block-tk-spacer.id-83021cb4-70a8-4cc1-987f-423759defa21 {\n\t\theight: 60px;\n\t}\n\n\t@media ( max-width: 480px ) {\n\t\t.wp-block-tk-spacer.id-83021cb4-70a8-4cc1-987f-423759defa21 {\n\t\t\theight: 30px;\n\t\t}\n\t}\t<\/style>","protected":false},"excerpt":{"rendered":"<p>Desir\u00e9e Bombenon, laur\u00e9ate PCEF,  raconte l&rsquo;histoire de SureCall, l&rsquo;un des chefs de file mondiaux en dons communautaires.<\/p>\n","protected":false},"author":10,"featured_media":9489,"parent":6575,"menu_order":0,"template":"","meta":{"_acf_changed":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"tags":[183,187,128],"rbc_content_type":[121],"rbc_audience":[164],"rbc_lob_group":[122],"rbc_difficulty_level":[123],"rbc_mmm_category":[33,52,111],"class_list":["post-6805","rbc_my_money_matter","type-rbc_my_money_matter","status-publish","has-post-thumbnail","hentry","tag-communaute","tag-entrepreneur","tag-esg","rbc_content_type-article","rbc_audience-proprietaires-dentreprise","rbc_lob_group-entreprises","rbc_difficulty_level-beginner","rbc_mmm_category-entreprises","rbc_mmm_category-inspiration","rbc_mmm_category-temoignages-de-reussite-en-affaires"],"acf":{"contently_publication_id":"300634","custom_author":"Diane 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