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Three-part webinar series

You've got a website – now what?
RBC Royal Bank® is pulling back the curtain to demystify the online world and bring together leading experts in consumer behaviour, social media and e-commerce. Get practical advice and an understanding of the small business tools at your disposal, and how they can drive sales.

Seminar Description Speaker
The New Mental
Model of Marketing

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Insights on how consumers are researching online and how this influences their decision-making. Sabrina Geremia
Director
Integrated Solutions,
Google Canada
Social Media Trends

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Real world examples to guide you through the (7) essential steps to amplify your online presence and drive sales. Louise Clements
President at MacLaren
MRM Toronto
E-Commerce
Innovation

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A look at small business e-commerce, and best practices in online selling both at home and globally. Sucharita Mulpuru
VP, Principal Analyst
E-Business & Channel
Strategy at Forrester