Many organizations are moving to reduce the environmental impact of their operations but the vast majority of businesses are going about business as usual – and that’s putting them at a competitive disadvantage says Canadian sustainability expert and author, Bob Willard.
For those still on the sustainability sidelines or, conversely, looking to make the business case for sustainability within their own organization, Willard sets out seven compelling business benefits, which are grouped into three categories:
“You don’t have to apply them all to realize significant dividends,” says Willard. “The two most powerful are a focus on eco-efficiency and employee productivity.” In fact, inviting employee input and unleashing employee creativity may be the most important tool of all.
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