Make Informed Decisions

Now, more than ever, businesses can use an edge. RBC Insight Edge for Small Business is an easy-to-use dashboard that transforms anonymized credit and debit card transactions, along with demographic and location data, into real-time consumer insights2.

RBC Insight Edge for Small Business is suited for retail and consumer services businesses who sell directly to their customers at physical locations.

Benefits of Insight Edge for Small Business

Track shopping behaviour

Discover how, when and where people are shopping with real-time transaction data from nearly 14MM consumers across Canada.

Optimize your store hours and staffing

View busy hours tailored to your area, retail category and time period.

Benchmark your business

Leverage insights from real-time purchasing trends for any neighbourhood to better understand key metrics in your category.

Reach your customers

View demographic data covering income, population density, age, gender and spend in your category.

Make informed real estate decisions

View demographic data and neighbourhood growth patterns, including all major malls across Canada.

Safeguarding Your Data

We’re dedicated to protecting our clients’ privacy and confidential information. RBC Insight Edge for Small Business works with unidentifiable aggregated data, which cannot be traced back to any one individual or business. We leverage our expertise in information management and insight development, which is safeguarded by rigorous privacy standards.

Start using RBC Insight Edge for Small Business

Subscribe for just $10/month3

Simply sign into RBC Online Banking for business.

You’ll enter into the New Banking Experience for a one-time identity confirmation.

Next, you’ll automatically be sent to RBC Insight Edge.

Follow the prompts to subscribe and begin using the dashboard right away.

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Get Started

Open a business banking account with RBC and enjoy access1 to RBC Insight Edge for Small Business for $10 per month3 to help you grow your business with informed data insights. Get started today with one of our operating accounts.

Digital + In-Branch Banking

RBC Flex Choice BusinessTM Account Package

$6.00 /month4

Shift freely between branch and digital channels with savings built in to match your way of banking.

More Details

Digital Banking
MOST POPULAR

RBC Digital Choice BusinessTM Account Package

$5.00 /month4

Save time and money if you do most of your banking online.


More Details

Digital Banking
MOST POPULAR

RBC Digital Choice BusinessTM Account Package

$5.00 /month4

Save time and money if you do most of your banking online.


More Details

Digital + In-Branch Banking

RBC Flex Choice BusinessTM Account Package

$6.00 /month4

Shift freely between branch and digital channels with savings built in to match your way of banking.

More Details

Unlimited Banking
All-Inclusive Account Package

RBC Ultimate BusinessTM Account Package

$100.00 /month4

Pay, deposit, transfer and bank with a flat-fee account that includes many unlimited features.

More Details

Still Have Questions?

Call 1-800-769-2520